What Is Submagic?

Submagic is an AI-powered video editing tool designed to help creators auto generate subtitles and polish short-form videos instantly. Using advanced NLP and audio processing, it transcribes speech with high accuracy and automatically adds dynamic elements like B-roll and sound effects to keep viewers hooked.

Key Features

• AI Auto Captions

Generates accurate, animated subtitles in seconds, allowing you to add captions to video content with styles used by top viral creators.

• Magic B-Rolls

Automatically detects the context of your spoken words and inserts relevant stock footage (B-roll) to make your storytelling more visual and engaging.

• Magic Zooms & Transitions

Adds strategic zoom-ins and smooth transitions to emphasize key points, preventing viewer drop-off and ensuring a professional look.

• Auto Sound Effects

Enhances your video’s audio experience by automatically placing sound effects (like pops, whooshes, and clicks) at the perfect moments.

• Trendy Templates

Offers a library of pre-designed caption styles (like the famous Alex Hormozi style) that are proven to stop the scroll on social media.

• Auto Descriptions & Hashtags

Uses AI to write SEO-friendly descriptions and generate relevant hashtags, helping you rank better on platforms like TikTok and Instagram.

Pricing Plans

Plan	Starter	Pro 💛	Business + API
Price (yearly)	$12 / member / mo Save $84	$23 / member / mo Save $192	$41 / member / mo Save $336
Videos / month	15 (2 min)	40 (5 min)	100 (30 min)
AI Credits	–	6	15
Export	1080p / 30 FPS	1080p / 30 FPS	4K / 60 FPS
Captions	Auto captions	Animated + templates	Animated + templates
B-roll & Audio	AI free	Storyblocks	Storyblocks
AI Tools	–	AI videos, images, hooks	AI videos, images, hooks
Brand Kit	–	✅	✅
API & Templates	–	–	API + 10 templates
Magic Clips (Add-on)	+$12 / member / mo	+$12 / member / mo	+$12 / member / mo

Submagic Alternatives & Feature Comparison

Feature	Submagic	Captions.ai	VEED.io
AI Content Generation	✅	✅	✅
SEO Optimisation	✅	❌	❌
Templates Library	✅	✅	✅
Automation	✅	✅	❌
Free Plan Available	✅	❌	✅

• Captions.ai: Great mobile app but lacks some web-based automation features.
• VEED.io: A full editing suite, but slower for quick captioning tasks.
• Opus Clip: Focuses on chopping long videos into shorts, rather than editing existing shorts.

Why Submagic Stands Out

Submagic stands out because it focuses purely on “virality” features—like snappy zooms and sound effects—automating the specific editing techniques that make videos successful on TikTok and Reels. Unlike general editors, it doesn’t just cut video; it actively enhances it to short-form video editor standards.

Final Verdict

If you want to grow on social media without hiring a professional editor, Submagic is the perfect tool to create viral shorts quickly. It is worth trying for anyone who values speed and engagement over complex manual editing.